As I promised in my previous post “The Evolution of the Stand-Up Pouch” in this post we shall take a look at some stand-up pouches which feature in one way or another a speciality. There are innumerable ways to design original stand-up pouches using the ultimate in technology to accentuate the brand’s presence on the shelves. Keep in mind that more than two thirds of purchasing decisions are made in the aisle. The competition is decided then and there by what the consumer favours, and it is on the shelves that the brand must make the impact. The only problem is, as it often is in the packaging world, the application of revolutionary technologies and/or material compositions, isn’t always recognised or even recognisable by the consumer.
All pouches described here, have in common that they are special in one way or another. All used the ultimate developments in packaging technology, printing techniques, material composition and design. All are outstanding examples of how the DoyPack evolved to a mature and … read the full article
Tags: Amcor Flexibles, Ampac Flexibles, Bertolli Pasta Sauces, confectionary, DoyPack, DuPont Awards, Extreme-E technology, Flow Design, FreshSlide zipper, frozen alcoholic beverage, fruit juice, Grape Ranch Frozen Rose, greenness, Honest Kids, hot dogs, Oscar Mayer, PPi Technologies Global, Printpack, recycling, ShakerPak, stand-up pouch, Sun Chemicals, Toyo Jidoki, Unilever, Young & Smylie, Zip-Pak Slider, zipper